Turning Over a New Leaf: Tattoo Removal Becomes the New Chic in the US

Driven by evolving personal identities and advances in technology like picosecond lasers, tattoo removal is increasingly mainstream—especially among younger Americans. An estimated one in four tattooed adults regret their ink, and the process is now comparable in popularity to cosmetic treatments like Botox. Despite the discomfort and high price tag—Pete Davidson, for example, spent $200,000—removal symbolizes transformation and reinvention.

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